Local TV stations are a crucial resource for keeping tabs on news, weather, and sports in your neighborhood. If you’ve cut the cord and no longer have access to cable, you may be a bit lost when it ...
After years in development, a programmatic solution for buying and selling local linear advertising is finally ready to launch. “We have a newly formed partnership with ITN that is going to change the ...
Gone are the days when you could only watch TV by adjusting the "bunny ears" antenna to pick up your local stations. Now, with all the digital streaming services and subscriptions, it's easy to assume ...
NEW YORK—Consumers of local broadcast news continue to deem it as a valuable source of information—whether it’s political races, local sports teams or weather—regardless of accessing it on their TVs ...
Long a safe haven due to a reliable stream of retransmission fees and advertising dollars, local TV news stations are now facing a stark message as their industry faces the same financial pressures as ...
Local TV news is in trouble. For decades, 24/7 cable news and digital news sites have chewed away at its audience base. Younger audiences have little interest in tuning in at 6 or 11 p.m. to catch a ...